De Novo | Essential Lipids Oil-To-Milk Cleanser

De Novo (Latin for “from the beginning”) — a modern cleansing oil that transforms into a silky, easy-rinsing milk, designed to reset the skin with clarity, comfort, and quiet renewal.

A Modern Cleansing Oil for Foundational Care

De Novo redefines what the first step of skincare can be.

Formulated for those who want a cleanser that dissolves sunscreen, makeup, and daily buildup without disrupting the moisture barrier, this oil-to-milk formula blends advanced, gentle emulsifiers, heritage seed oils, and renewal actives inside a light, fluid, non-greasy base.

It massages onto dry skin with the elegance of a treatment oil, then emulsifies instantly into a soft milk when water is added — sweeping away residue while leaving the skin calm, conditioned, and balanced.

The result is foundational cleansing elevated:
clear without stripping, renewing without force, restorative from the very beginning.

Why De Novo Works

Most cleansing oils are composed of heavy plant oils, and stop there. They can be difficult to rinse and often leave skin feeling greasy.
De Novo relies on intelligent emulsification, heritage lipid oils, and micro-renewal actives that respect the skin and its innate wisdom.

Next-Generation Oil-to-Milk System

A dual blend of modern esters self-emulsifies on contact with water, creating a fine, creamy milk that rinses cleanly without tightness or residue.

Gentle Daily Renewal

A 0.5% fruit AHA complex pairs with 0.5% pineapple enzymes for subtle, daily smoothing.
The effect is clarity and refinement — without irritation or over-exfoliation.

Heritage Oils for Comfort

Apple seed, prickly pear, cucumber, cloudberry, amaranth, karanja, and plum CO₂ extracts nourish with essential fatty acids, antioxidants, and barrier-supportive lipids.

Sensory Intelligence

MCT, silky esters, and vanilla resinoid give the formula a refined slip and warm aromatic profile — understated, calming, and aligned with the ritual of “beginning again.”

What You’ll Notice

Immediately
Skin feels clean, soft, and comforted — never stripped or tight.

Aroma Designed With Intention

De Novo carries a naturally warm, subtle aroma shaped by:

• Prunus domestica (Plum) CO₂ extract

• Vanilla planifolia (Vanilla) resinoid

• Rosmarinus officinalis (Rosemary) CO₂ extract

Elegant, grounding, and intentionally understated.

Key Ingredients

Modern Esters
Create the oil-to-milk transformation and a clean, conditioned rinse.

Fruit AHA Complex (Bilberry, Sugar Cane, Orange, Lemon, Sugar Maple)
Gentle refining action that supports brightness and smoother texture.

Pineapple Enzymes (Bromelain)
Supports surface clarity through enzymatic micro-exfoliation.

Apple Seed, Prickly Pear, Cucumber, Cloudberry, Amaranth
Heritage seed oils rich in antioxidants and essential fatty acids.

Karanja, Carrot & Vitamin C Antioxidant Complex
Supports radiance and protects against oxidative stress.

Plum CO₂, Vanilla, Rosemary CO₂
Botanical extracts chosen for comfort, aromatic warmth, and antioxidant support.

Texture & Finish

• Silky, fluid oil that melts easily

• Emulsifies to a soft, creamy milk

• Rinses clean without residue

• Leaves a conditioned, balanced finish

How to Use

Warm 1–2 pumps between dry hands and massage over dry face.
Add water to transform into a milky emulsion, then rinse thoroughly.
Use daily. Avoid direct contact with eyes.

INGREDIENTS:
Caprylic/Capric Triglyceride, Hydrogenated Cottonseed Oil, Babassu Oil (Orbignya Oleifera Seed Oil), Pyrus Malus (Apple) Seed Oil, C12-15 Alkyl Benzoate, Ricinus Communis (Castor) Seed Oil, Opuntia Ficus-Indica Seed Oil, Cucumis Sativus (Cucumber) Seed Oil, Rubus Chamaemorus Seed Oil, Amaranthus Caudatus Seed Oil, Polyglyceryl-6 Caprylate, Polyglyceryl-3 Cocoate, Polyglyceryl-4 Caprate, Polyglyceryl-6 Ricinoleate, Polyglyceryl-4 Oleate, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Aloe Barbadensis Leaf Extract, Vaccinium Myrtillus Fruit/Leaf Extract, Saccharum Officinarum (Sugar Cane) Extract, Citrus Aurantium Dulcis (Orange) Fruit Extract, Citrus Limon (Lemon) Fruit Extract, Acer Saccharum (Sugar Maple) Extract, Ananas Comosus (Pineapple) Fruit Extract, Pongamia Pinnata Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Daucus Carota Sativa (Carrot) Root Extract, Daucus Carota Sativa (Carrot) Seed Oil, Beta-Carotene, Ascorbyl Palmitate, Prunus Domestica (Plum) Fruit Extract, Vanilla Planifolia Fruit Extract (Resinoid), Panax Ginseng Root Oil, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract.